SITECH Community Marketing Newsletter

August 2023

Welcome to the August issue of the 2023 SITECH® Community Newsletter!

The Trimble Field Marketing Team is continually creating content for you to leverage. We are here to support you by developing the tools you need to carry out activities that will move your business forward, providing consistent and professional communication in your local market.

Constructing Better, Together.

Featured Tool

Trimble Dimensions 2023 Promotion Campaign

It’s on. It’s annual. It's different. As opposed to previous Dimensions, the 2023 edition will focus on helping our customers get the most out of their Trimble products. While there is no offsite location this year, our customers can get hands-on experience and technical training that will help them connect with the work that they do. The MarketSmart campaign is live and consists of emails,

an email signature and social media images. Get the word out today!

Trimble Works Plus Introduction Campaign (formerly TPaaS) - U.S. only

Goodbye TPaaS, hello Trimble® Works Plus! The updated SITECH branded campaign is here to announce the introduction of Works Plus for the U.S. region. Trimble Works Plus is an all-inclusive bundle of machine control, site positioning systems, correction services and office software. The low, fixed monthly price includes installation, upgrades, repairs and SITECH support. The campaign consists of various email templates and content, an email signature, a web slider for all the SITECH websites using the template, various images and social media posts, a short animated video, and a sales presentation.

Various Sales Promotion Campaigns

To help promote the various sales campaigns that are currently running,

we have created assets for the following promotions. Visit the Partners Community site, the Trimble Store or contact your regional sales manager

to see all the current sales promotions. The various campaigns consist of emails, email signatures, web sliders, social media posts, and landing

pages to embed on your website. 

Worldwide Entry Level 2D Excavator Campaign

Through September 29, 2023.

Worldwide Getting Started Bundle Campaign

Through September 29, 2023.

APAC Supervisor Bundle Kit Promotion Campaign

Through December 31, 2023.

Americas SPS Bundle Campaign

Through September 29, 2023.

SITECH Academy Campaign

We have recently created a SITECH Academy lockup to help SITECHs around the world promote the various trainings they offer, to ensure their customers take full advantage of the benefits offered by Trimble construction technology. Whether you offer online training courses or in-person events, we have the right promotional tools to ensure the seats are filled. Bundle all your topics under the SITECH Academy umbrella and spread the word through emails, flyers, social media, or a simple email signature to the dedicated landing page.

SITECH Modifiable Newsletter

The newsletter comes pre-built with the latest Trimble information and has many customization options so you can ensure it aligns with your priorities and offerings. Take a look at the template under 'browse emails' and ask for help to get this out to your customers ASAP.

 Website API Feed Product Card Updates

Is your SITECH website utilizing the Trimble API feed to keep your products up to date? As new products are released and added to the Trimble Civil Construction website, you will also need to update the product cards on your solutions pages. While the API populates content on the product sub-pages when you initiate the update, you will still need to manually add new product cards or delete product cards that have been discontinued. If you ever need to reference the most up to date list of products, you can refer to the dealer sample site. 

To help with this process, we have created instructions on how to add and remove product cards from your solutions pages in WordPress, along with a list of current updates. If you need any assistance, please contact your regional field marketing manager and we would be happy to help! 

If you are not currently using the API feed and are interested in adding it to your website, please reach out to

your regional field marketing manager. The API feed is a pre-built WordPress plugin, so it can currently

only be added to WordPress sites.

Americas Field Marketing at the Cat® North American Dealer Marketing Association (CNADMA) 2023 - North America Only

The North America Trimble Field Marketing team is excited to attend the 2023 CNADMA Conference in

Palm Springs, California! Once again, Trimble will be a vendor at the conference, and we look forward to meeting

with you and your teams to discuss all things SITECH marketing.

To help us better prepare, we would like to get an idea of who is attending the event and see if there is any

interest in a pre-conference meet up for Cat® marketing peers who work with their local SITECH. This would be an opportunity to meet other Cat teams who manage SITECH marketing, share ideas, discuss current struggles and

road blocks, and meet your Trimble marketing rep.

 If this applies to you, please take a moment to fill out the form.

Not part of the SITECH Marketer LinkedIn Group?

The purpose of the SITECH Marketing LinkedIn group is to visually display projects and events happening at SITECHs around the world that promote the brand, the dealerships, Trimble products and more. The goal is to share ideas and leverage materials done in other regions. Access is granted to all people having a SITECH email address or after recommendation / request from a SITECH or Cat dealership contact. Join today!

Newsletter Archives

Missed the last newsletter? No problem, check out our newsletter archive! 

Constructing Better, Together

One of the key competitive advantages of SITECH is the premium worldwide network coverage. Proud of your own local activity? Share details and pictures with your regional Field Marketing contact or on LinkedIn in our closed LinkedIn group for SITECH Marketers. 

Sarah Bastida (APAC)
Lisa Beutelspacher (EAME)
Valérie Blanchenay (AMER | West)
Alex Foley (AMER | East)
Hulda Stefansdottir Øiestad (Nordic)
Franco Ramos (LATAM)
Sylvie Leiss (Global)

Trimble, Inc.
10368 Westmoor Dr, Westminster, CO 80021